BFA in Graphic Design

Writing is an essential skill in almost any professional career you can name. In this online english composition course, students learn to become better readers and writers. Your goal is to produce clearer, more active sentences, better structured paragraphs, and more coherent and interesting personal and analytical essays. Throughout the semester, class discussions will use the critique of images and videos on art as a stimulus for writing. Students will develop two polished essays that will be presented for peer critique.

To succeed in today's digital workplace, it's imperative to understand how computers work. In this online computer technology course, you'll gain a foundation in modern computer systems. The course provides a foundation in the computer concepts that every working professional should know. Lectures explore the history and technical evolution of computing, with a focus on the development of hardware, software, and the Internet have developed. Course assignments challenge students to master concepts and relate their studies to relevant professional scenarios, including data representation, programming, and social issues in computing.

What essentials do artists and designers just need to know? In this online art history course, you'll build a foundation in art and the artists who created it. You'll explore profound themes that have concerned artists for centuries: nature, the human body, society, religion, and politics. Through engaging lectures and projects, you'll learn how to identify the mediums, materials, and techniques artists use and discuss the styles of important artists, art movements, and historical periods from antiquity through the mid-20th century.

An understanding of human psychology is essential for any designer. In this online psychology course, you'll build a foundation in theories of the mind. The course focuses on the biological and environmental bases for human behavior, including motivation, emotions, states of consciousness, learning, and personality. Students examine classic theories and theorists in psychology and complete research- and reflection-based projects.

The course provides essential preparation for finding employment opportunities in your creative industry. You will learn how to define a personal career path, break down the job market, and define their goals, talents, and ideal job. This course explores different ways to brand yourself as a professional creative, discussing tips for resume and portfolio preparation, self-promotion, marketing, client searches, responding to leads, interviewing, and presenting work and/or campaigns.

Every digital content creator must grasp the basics of persuasive copywriting. In this online copywriting course, students will study how text and images interact in effective ad campaigns, learning how to write and edit ad copy for print and digital advertising media and turn written ideas into visual expression. Working with a professional writer and editor, you'll hone your copywriting skills on realistic projects.

Any creative who wants to establish a freelance career or succeed in business will benefit from a basic understanding of accounting. This course includes a focus on basic accounting principles and how they can be applied within the context of a small creative business. You will explore and identify how to use Generally Accepted Accounting Principles (GAAP), ledgers and journals, and how to follow and apply accounting strategies and cycles when running a creative focused business. Additionally, this course provides an introduction to balance sheets, financial statements, assets and liabilities, and equity, as well as an exploration of business ethics.

Engage in the process of examining, analyzing, summarizing, and evaluating communication strategies and theories. Students will demonstrate how to apply various communication principles through speech, including the consideration of the communication process, receiver perceptions, and verbal and nonverbal communication, as well as listening. The theory of communication will be explored in regard to engaging small groups, the public, and a variety of organizational contexts. A broad range of communication venues and considerations will be evaluated including interviewing, mass media, the use of new technologies, the influence of relationships, body language, intercultural perspectives and gender, as well as how to address conflict and negotiations.

As a creative professional, you will communicate ideas to complex and diverse audiences. This course explores multiple theories of cultural anthropology that inform the way we understand identities and societies. Areas of focus include language and communication, economic and political systems, ethnocentrism and culture, kinship and descent, marriage and family, gender and sexuality, race and ethnicity, religion and belief systems, the effects of colonialism and industrialization, and the impact of globalization on culture.

Any creative professional—artist, designer, or photographer—creates artwork, images, or animations in a natural world that is governed by the laws of physics. In this introductory science class, students will explore and apply scientific principles that are fundamental to visual perception. Students will learn the scientific basis of key concepts in light, color, and motion, explore research methods to discover how they work, and express this scientific knowledge in their creative work. Students will graduate the course with a solid understanding of how scientific theories, research, and experimental methodology are applied, building a foundation for future learning.